One of my first roles after graduation was serving as an Art Director for Century 21 Department Stores in New York City. I worked across a wide range of digital initiatives for the luxury e-commerce brand, from email campaigns to influencer-driven affiliate blogs. At the time, C21’s website relied on a carousel-style layout that was difficult to use on mobile devices. As mobile shopping began to surge, I helped design an early responsive solution—well before responsive technology became standard—making their homepage and product pages seamless and accessible for all users.

During my time at C21, I had the opportunity to collaborate with iconic luxury brands including Chanel, Gucci, Fendi, Louis Vuitton, Dolce & Gabbana, Missoni, Max Mara, Saint Laurent, and Burberry. I also art directed layouts for the company’s influencer blog, featuring high-profile personalities such as Shaquille O’Neal, Edward Norton, Cat Greenleaf, DJ Cassey, Rachel Winter, Angela Lindvall, Mr. Brainwash, and Keltie Knight.